ANTONELLA LAZCANO

Aspiring Marketing Professional Focused on Media Strategy

University of Hartford

Currently Junior

Marketing and Media Strategies

Major

GPA

EXPERIENCE

Membership Vice President

I serve as the lead coordinator for membership recruitment for Alpha Xi Deltas Epsilon Nu chapter. I oversee all recruitment activities, manage outreach strategies, organize events, and foster a welcoming environment for potential new members. I collaborate with chapter leadership to strengthen member engagement and drive chapter growth.

Social Media and PR Vice President Panhellenic

As the Director of Communications and Public Relations for the Panhellenic Council, I managed communication strategies, oversaw social media, and created content to promote events. My role enhanced the council’s visibility and fostered positive relationships within the organization.

American Marketing Assosiation

The American Marketing Association (AMA) is a professional organization supports marketers through resources, research, and education. It offers networking opportunities, conferences, and publications to help professionals stay updated on industry trends. The AMA also advocates for ethical marketing practices and promotes innovation within the field.

About Me

I am a passionate college student double majoring in Marketing and Media Strategies, driven by a strong interest in how brands connect with audiences through thoughtful strategy and creative storytelling. I am committed to learning and applying innovative marketing approaches that drive meaningful, real-world results.

With a collaborative mindset and a creative eye, I enjoy working on hands-on projects that challenge me to think strategically, analyze trends, and adapt to an ever-evolving digital landscape. I am especially interested in gaining practical experience through internships and project-based opportunities that allow me to grow my skills in branding, content creation, and media planning.

Eager to learn, create, and contribute, I am motivated to continuously develop as a marketing professional while bringing fresh ideas, strong work ethic, and enthusiasm to every team I join.

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Learn About My Accomplishments

Academic and hands-on achievements.